A history of the microcomputer industry in 300 adverts
Advance Memory Systems
12th January 1985
AMX Mouse - Points the way
Pre-dating the launch of home computers that came with and were optimised for mice - such as the Commodore Amiga and Atari ST - there was a phase of "retro fitting" the fashionable new devices to sometimes...
Transam
October 1978
Triton One-Board Computer
The Triton one-board computer started life jointly sponsored by Transam and Electronics Today International (ETI), as a sort of cross-marketing collaboration. Transam provided the hardware in kit or...
Pace
4th May 1984
Is the information revolution passing you by? Nightingale - The Modem
The mid-1980s - 1984 to 1986 in particular - were notable for the destruction that swept through the microcomputer industry, with companies like Dragon Data, Camputers, Enterprise/Elan, Oric, Jupiter...
Philips
12th January 1985
Get things going - with the Philips portable P2000C
The spec of this machine makes it seem almost like an update to 1984's KayPro, with a similar 9" green-screen monitor and 5¼" floppies - in this version capable of storing up to 640K. The machine ran...
Amstrad
September 1985
It does accounts, projections, wordprocessing and 180mph
Only months after Amstrad had released the CPC 664, it was back with an entry in the battle-du-jour which by late summer of 1985 was all about 128K micros. Whilst not really offering much extra over...
Epson
February 1983
Epson HX-20: It could mean the end of the rubber duck as we know it
From the time when the only colours allowed in anyone's decorative colour scheme were black, red and grey comes this advert from Epson. It's perhaps one of the more irresponsible ever, given the potent...
Goldstar
December 1984
There's one thing about this MSX that isn't quite standard - the price tag
This entry in the MSX hall-of-fame is slightly unusual in that GoldStar is not a Japanese company, as nearly all MSX builders were, but Korean. With a style that looks as if it might have been designed...
Hitachi
25th August 1983
Samurai - your powerful ally
Despite fears of an imminent Japanese invasion going right back to almost the start of the Personal Computer revolution, not much really happened until Microsoft-sponsored Japanese-backed MSX machines...
Amstrad
June 1985
The home computer that means business - Amstrad CPC 664
When interviewed about the upcoming Atari ST, former Commodore founder and all-round legend Jack Tramiel said "Home computer? I never heard of it - I make personal computers". It was a theme common...
Yamaha
April 1985
The MSX micro that's paid its musical dues
Luckily for the incumbent micro manufacturers of the UK and the US, the Japanese - whose invasion had been feared since the late 1970s - were surprisingly late to the party. When they did arrive, it...
Atari
April 1985
The 520ST. Over-qualified and under-paid
After resigning from Commodore in January 1984 - the business he founded as a typewriter repair outfit in the 1950s, and the company that produced the world's first all-in-one "personal computer" the...
Tangerine
January 1983
Oric-1 - created by Tangerine
Tangerine had been around since 1978, and had previously been selling a 6502-based one-board computer called the Microtan 65. This was abandoned after around 10,000 systems had been sold, but was ressurected...
Jupiter Cantab
September 1982
Probably the fastest computer in the universe - the Jupiter Ace
Perhaps this early advert for the Jupiter Ace - an 8-bit Z80-based micro designed by ex-Sinclair engineers Richard Altwasser and Steven Vickers, both of whom had worked on the ZX Spectrum - is edging...
Memotech
August 1982
Memotech explores the excellence of your ZX81
Memotech, the company which would end up producing its own range of well-regarded almost-MSX machines during 1984, started out as a producer of memory and interface expansions for Sinclair's plastic-wedge...
Rank Xerox
14th July 1983
Microcomputers? Let Rank Xerox point you in the right direction
Hugely influential in the early computer industry with its Palo Alto Research Center (Xerox PARC) spawning computer fundamentals like Ethernet, Laser printers and the graphical user interface - a preview...