A history of the microcomputer industry in 300 adverts
Commodore
March 1981
The Commodore PET offers you a safe passage through the primeval swamp of computerisation
This advert had a point - there were hundreds of different manufactures around at this point all producing different systems with different CPUs on different architectures, and ma...
Commodore
March 1981
Buy a wordprocessor for under £3,500 - and get a microcomputer for free
Well, perhaps software was a bit more expensive in the early 80s, but word processing software for £3,500 (or £18,000 in 2024 terms) seems a little steep. However, that's what the ...
Hewlett-Packard
February 1982
Astronaut quality. Everyday simplicity. The HP-41C. £184
Hewlett-Packard, like Commodore in the 1970s, was also a calculator manufacturer - although Commodore had bailed out of that market the year before, in 1981. This particular mod...
Nascom/Lucas
February 1982
Nascom 3 - from Lucas Logic
Perhaps implausibly from the company better known for car parts - belts, bulbs and oil filters and so on - comes the Nascom 3, courtesy of Lucas Logic. Lucas had bought Nascom ...
Transam
February 1982
The model of good business: Tuscan - the all-British microcomputer
Perhaps the chosen name - Tuscan - in the context of "all British" was meant to be ironic, but anyway this machine, an update of the regular Tuscan which had been launched the yea...
Commodore
February 1982
Sinclair Owners - We'll give you £50 trade-in when you trade-up!
This is a curious attempt from Commodore to woo users of the ZX80 and ZX81 - small, low-memory and purely home computers that plugged into the television and could by held in one ...
Sharp
February 1982
First time on Earth - Sharp MZ-80B
Perhaps unique in laying claim to some sort of extra-terrestrial origin, comes this advert for the Sharp MZ-80B. The "large" integrated screen had 320x300 pixel resolution and i...
Apple
February 1982
The new Apple III - More computer power on your desk-top
This would seem to be the "missing link" Apple computer, as the world and popular culture seems not to register anything about it, and Apple's own history seems to skip from the A...
DAI
February 1982
The DAI personal computer is here - High performance - High value
When Texas Instruments was developing its TI-99/2 and TI-99/4 computers, it knew that producing a PAL/SECAM version would be a hassle. Indeed, when the TI-99/4 finally launched ...
Sinclair
February 1982
Sinclair ZX81 Personal Computer - the heart of a system that grows with you
This advert was quite an impressive 4-page spread which featured in several computer magazines and was used to advertise the ZX81, which launched in the UK in March 1981. The ZX8...
LSI
February 1982
The new micro from LSI - Putting Britain back in front
It's another random entry in the "who?" category, from paid-up flag-flying British company LSI - not to be confused with Lear Siegler Incorporated, a US terminal manufacturer - w...
Texas Instruments
July 1982
You can't get a home computer from Texas Instruments under 16K RAM
Here is an advert from the company that did quite a bit to shake up the 1970s calculator market, and in doing so caused Commodore to buy MOS Technology and with it the 6502, which...
Transam
July 1982
Over forty of the world's leading software houses have one thing in common - Transam Microsystems
It's another advert from Transam Microsystems Limited, showing a generic Transam box, that might be a Tuscan, in the "PET on steroids" style that Transam seemed to like, together ...
IBM
July 1982
The IBM Personal Computer, from £2,890
This is a third-party advert for the original Intel 8088-based 5150 IBM PC, the computer which defined the "PC" for a generation or two. In Europe, the Sirius/Victor 9000, which...
DAI
July 1982
When you outgrow your personal computer, that's the time you'll wish you-d bought a DAI
Rather than being the name of a computer made by a staunchly Welsh computer company, the curiously-shaped DAI comes from Belgian company Data Applications International. It had ...