A history of the microcomputer industry in 300 adverts
Olympia
March 1984
All microcomputers are made for tomorrow. But what about the day after?
Here's another also-ran in the micro stakes from yet another typewriter company - Olympia International. The curiously-named "People" was an 8086-based machine that ran either CP/M-86, MS-DOS or GSX-86....
Microsoft
July 1983
The battle is over: MS-DOS has become the dominant 16-bit operating system
There's nothing like a bit of gloating, and this advert certainly has it in spades, featuring as it does a set of quotes about how Microsoft's MS-DOS had killed off CP/M to become the industry standard....
Haywood
June 1983
Haywood: When the British make something, it's really something
It's tempting with 20/20 hindsight to giggle about bespoke single-task machines like the oddly-named Haywood 9000 Composite in the light of the all-purpose IBM Micro, which dawned at the end of 1981....
ICL
July 1983
ICL: We should be talking to each other
By the late 1960s, the once diverse British computer industry had - via a series of mergers - coalesced around just two major computer groups: International Computers and Tabulators (ICT), which had formed...
Gulfstream/Bytec
June 1983
Hyperion - The world's most powerful portable computer
Sadly, this particular Gulfstream was nothing to do with the rarified world of luxury executive jets but was rather more prosaically a subsidiary of Canadian company Bytec. The Hyperion portable was...
TDI/Sage
July 1983
Sage Computer Technology: The wise man's choice
The Sage family of micros, looking as they do like 5.25" floppy disk units in this advert - which is another accessiblity fail with its low-contrast black-text-on-dark-brown colour scheme - seemed to...
Cifer
June 1983
Cifer: When a microprocessor costs £3, why make do with one?
The Series 1, from Wiltshire-based Cifer - a company which had been "at the forefront of computer technology for over ten years" and which had a "bread and butter business in terminals" and a turnover...
HH
July 1983
The Tiger from HH
Whilst there had already been a few computers produced by regular electronics companies, such as Heathkit with its H9, there's probably no other example of a company that was famous for building amplifiers...
Acorn
25th August 1983
Kenneth Kendall: Now in chip form
This advert is for a speech synthesis chip for the BBC Micro which used the voice of one of the greats of 1970s television news broadcasting - Kenneth Kendall. It's a nice bit of circular reference...
NCR
March 1984
Discover the remarkable NCR Decision Mate V
Hot on the heels (well, not really) of 1962's NCR 390, comes National Cash Register's Decision Mate V. It was a dual-processor machine, with an 8-bit Zilog Z80 and a 16-bit Intel 8088, two 360K floppy...
NEC
March 1984
NEC personal computers
NEC was another of those companies, like Texas Instruments and Commodore, that was vertically intergrated - in this case making the computers as well as - according to the advert - most of the components...
Zen
February 1983
Solve the "Which microcomputer to buy" puzzle in six easy moves
There's nothing quite like an advert without a photo of the thing you're selling to really promote it, although this one does at least feature a custom Rubik's cube. That's maybe because this appears...
Microsoft
March 1984
There are spreadsheets and spreadsheets. And there's Multiplan
Multiplan was part of the wave of spreadsheet software that followed on from the release of VisiCalc for the Apple II in 1979. It had been written in such a way that it could be easily ported, and so...
Intertec
September 1983
Intertec offers the warranty your first computer should have offered
Intertec - based in Columbia, South Carolina, US - had been founded as a terminal manufacturer in 1973. It then launched its Z80-based SuperBrain micro in 1979, which seemed to be everywhere throughout...
Fujitsu
March 1984
Personal computers from Fujitsu. Japan's leading computer manufacturer
Founded in 1923 as a joint venture between Furukawa Electric Co. Limited and Seimens of Germany, originally as a telecommunications company, Fujitsu was part of the much-feared Japanese invasion of the...