A history of the microcomputer industry in 300 adverts
North Star
July 1982
North Star's Advantage is easy to see
The North Star advantage was launched in 1982 and came with dual 360K 5.25" floppies, for a total storage of 720K, an optional 5MB Winchester, and high-resolution 640x240px graphics with its own 20K of...
Novation
February 1980
Take Your Pick of the Litter - Novation
Up until the back end of the 1990s, the Modem was the only affordable way that people at home could connect to the Internet - and various other networks, databases, dial-ups or bulletin-board systems...
Digital
June 1983
Rainbow 100 - It's The Complete System for Complete Solutions
No collection of adverts about the early computer industry would be complete without at least one featuring Digital - otherwise known as Digital Equipment Corporation or DEC. This was the company that...
Franklin
August 1982
Franklin's Baker's Dozen!
The Franklin 1200 was an update of Franklin's earlier 1000 model, and both were unofficial Apple II clones. The company always referred to its machines with the acronym ACE, which stood for Apple Compatible...
Commodore
September 1981
VIC-20: The Waiting is Over. The Rush has Begun
This is the advert that formally kicked off Commodore's launch campaign in the UK for the VIC-20 - the 6502-based colour computer which became the first ever to sell a million units, going on to sell...
Commodore
September 1981
Commodore PET: Choosing a Computer Made Simple
The PET had been around for nearly five years by the time this advert was published, and so it's less of a case of advertising the hardware - which hasn't really changed much, apart from a bigger screen,...
Pearcom
September 1981
Pear II - we proudly announce the arrival of the computer you have been waiting for
This advert is a brazen attempt to sell an Apple II clone machine, but unlike Franklin's ACE 1200, had the extra "beyond the call of duty" feature of even naming the machine and company after another...
EACA/Genie
September 1981
Versatility is the Key - The Video Genie System
The EG 3003 Video Genie System was a sort-of TRS-80 Model 1 clone, made by enigmatic Hong Kong electronics company EACA and distributed in the UK by Lowe Electronics. It was first launched in early 1980....
Tangerine
March 1981
Microtan 65 - Designed With Expansion in Mind
The basis for the Microtan 65 was a 6502-based single-board computer, which as advertised was sold for the bargain price of £80, which is only about [[80|1981]] in [[now]] money. That's slightly misleading...
Epson
May 1983
Are you the QX-10 that undertakes financial modelling, stock control, book-keeping...?
This advert is for the somewhat-flawed Epson QX-10, a machine aimed at the IBM/Sirius market and which was launched less than two months after Epson's previous HX-20 portable. The QX-10 was a Zilog Z80-based...
Zenith Data Systems
May 1983
The Ultimate - Zenith Data Systems Z-100
One of a myriad of IBM-PC-like machines around during this era, although pitched more as an alternative than a compatible machine, the Z-100 was actually the pre-built version of Heathkit's H100 kit computer...
Atari
10th February 1981
Atari: There's No Comparing It With Any Other Video Game
It's another advert for the legendary Atari 2600 "Woody" games console, launched four years before in 1977 - when it was known as the Atari VCS - and still doing well in 1981. The advert shows a nice...
Commodore
1982
The First Honest-to-Goodness Full Color Computer - William Shatner
The US counterpart to Ronnie Barker, who had been pressed in to service advertising Commodore PETs in the UK with his trademark punnery and word-play, was none other than William "Captain Kirk" Shatner,...
Atari
1979
Atari 800: Personal Computer Systems
Released in 1979, the Atari 800 was originally designed as the better of two models, the other being the Atari 400. The 400 and 800 model numbers originally denoted the expected amount of memory that...
C/WP-Cortex
October 1984
Get to Know Cortex - the Really Very Friendly Computer
This is an interesting advert for a forgotten machine - The Cortex - built by C/WP (Computers/Word Processors) of the UK from a design bought from Ontel in the US. In the US this machine was known as...