A history of the microcomputer industry in 300 adverts
Asda
10th November 1983
Asda price - for every Tom, Dick and Einstein
Asda - the UK supermarket chain founded in 1965 whose name is a contraction of ASquith and DAiries - is clearly not a microcomputer company, or even any sort of computer company w...
Zenith Data Systems
August 1980
The profesionals - Zenith Data Systems
Only months after Zenith had purchased the Heath Company from Schlumberger - forming Zenith Data System - comes this advert for a terminal and two micros. Actually, the Z89 micro...
Apple
8th December 1983
Now we've removed the biggest obstacle between you and the famous Apple IIe
This is a curious and apparently one-off advert from Apple positioning the Apple IIe as part of a Professional Home Computer Package. It's also possibly the only Apple advert that...
Epson
July 1988
The 3 best takeaways of all time
Here's an amusing advert from Epson for its "PC Portable", otherwise known as the Q150A, which was launched at the beginning of 1988 - with the hard-disk version being launched in...
Amstrad
March 1987
How much computer can you buy for £450?
It's another advert for Amstrad's PC 1512, this time featuring a nice bit of analogue Photoshopping showing competitors' micros chopped up to represent how much you could get for ...
Intertec
October 1982
SuperBrain II: Summa Cum Laude!
This advert appears to be about the only one that Intertec ever did itself that actually features its SuperBrain micro, which was fairly omnipresent from its launch in 1979 and fo...
TeleVideo
August 1986
Introducing the TeleCAT-286. AT performance for £2695 complete.
TeleVideo - the terminals company founded in San Jose, California, in 1975 - was one of relatively few companies from that era which survived through the era of the IBM PC and bey...
TeleVideo
May 1982
To become the leader in terminals, Televideo had to give you more
TeleVideo was one of several companies - like Intertec - that had started out as terminal manufacturers, in its case in 1975. However unlike most other manufacturers from the 197...
VisiCorp
May 1982
That's it! The VisiSeries from VisiCorp
Any history of the early microcomputer industry would not be complete without a mention of VisiCalc - the first ever "killer app". Not only did VisiCalc create an entirely new ca...
ACT/Apricot
May 1988
Above all else, there is Apricot
This advert from Apricot shows the company clearly aiming at the Desktop Publishing market that Apple was coming to own since the 1985 release of Aldus Pagemaker, and Apple's even...
Cambridge Computer
August 1990
Now you can write 450 A4 pages into an A4-size computer
It's over three years since the launch of Clive Sinclair's Z88 portable computer, and not much has changed, except that the price is finally back to its original launch price of £...
Cambridge Computer
March 1988
A new kind of computer to revolutionise the way you work
Here's a nice advert ticking all the mobile-worker cliché boxes, not least the one of the dude on the train who's actually lucky enough to get a group of four seats all to himself...
Psion
November 1989
Psion MC400
Launched in 1989, the Psion MC 400 - for Mobile Computer - was Psion's first entry into the nascent "netbook" market. Although based on a CMOS version of Intel's 8086 - the 80C86 ...
Psion
December 1991
If only all personal computers were this big
The Psion Series 3 - launched in 1991 - was an update of the popular Organiser II (itself an update of the original Organiser), which by 1989 had sold a combined 300,000 and prope...
Ohio Scientific
July 1977
Announcing a computer that thinks in BASIC for only $298
Ohio Scientific seemed to only ever advertise variations of its Challenger series of sometimes-fridge-sized microcomputers, however here is the exception that proves the rule - th...