A history of the microcomputer industry in 300 adverts

One good idea leads to another. And another.

Here's an advert from Apple that nicely shows the updates made to the original Macintosh, launched in 1984, up to the latest - the Macintosh II. After the original Mac had been l...

Europe's best-kept business secret - Now revealed in Britain

It's the beginning of the end for Commodore, as the company is now fully on the IBM-compatible gravy train, leaving behind its roots as the company which launched the world's firs...

We want to show you how much our new £505 printer can produce in 60 seconds

"300 Adverts" was once contacted by someone asking whether there was a name for the style of adverts popular in the 1970s which were almost all some sort of text, often comprising...

The business computer that's a real mover

Here's another celebrity advertising endorsement for a microcomputer, this time featuring World Cup-winning footballer Bobby Charlton, where it's tempting to think that the legend...

At long last, the end of the queue is in sight

This advert, very reminiscent of the famous Saatchi and Saatchi "Labout isn't working" campaign of 1978 and '79, is for Gemini's MultiNet low-cost multi-user networking system. M...

Tandy Model 4P - Power and portability at a truly unbeatable price!

It wasn't until 1986 that Tandy/Radio Shack officially dropped both the Radio Shack part of the company name, as well as the TRS designation that had been part of its naming schem...

My job takes me away from my PC - but nothing takes me away from my Hewlett-Packard Portable

Staking a claim to the entire industry of laptop (or lap-held) computers with a highly generic name of The Portable, HP's laptop was from the era of portable computers with chunky...

The New Standard for Personal Scientific and Technical Visualisation Workstations

U-Microcomputers of Warrington in Cheshire, UK, had established itself as a supplier of Motorola 68000-based single- and multi-user systems aimed at the software developer market....

U-MAN: The next step

With customers as diverse as British Telecom, Oxford and Cambridge universities, the British Cast Iron Research Association and London Weekend Television, U-Microcomputers Limited...

Since Tava got that 20MB Winchester, they're inseparable

The Flyer appears to have been manufactured by Tava USA Incorporated, a company which was previously known as Replitech and which had bought out the original Tava Corporation only...

A chip off the old block

Torch's Graduate was an unusual hybrid, being part sort-of IBM PC, with an Intel 8088 CPU and a pair of 720K 5¼" floppy disk drives, but no input or display of its own, as this wa...

Memotech Personal Computer

Thanks to the lead-time involved in placing adverts in a monthly magazine, which seemed to be around six to eight weeks, Memotech had already gone bust, or was on the cusp of it, ...

Frank Slater knew all about cleaning, but it took IBM to help him tidy up his accounts

Here's another advert for IBM's PS/2, or rather it isn't as such as whilst it features a PS/2 in the office photo, it is - in common with a lot of IBM's adverts - more about the c...

Don't worry. He's on your side

Sharp's MZ-700 was essentially a colour version of the venerable MZ-80K, which had been around since 1979. It was also the first Sharp micro to be launched without a built-in moni...

The Soroc IQ120

Soroc was founded in Anaheim, California, in 1975 by five ex-employees of Lear Siegler Incorporated (LSI), another terminal manufacturer. Various sources suggest that the company...